We all want to sell to everybody. When we think of a company, of an idea, we always want to think that we can sell this idea to the world. Truth is, we can’t sell to everybody all the time, nor should we want to.
Whatever you are going to develop as a business you have to think who are you going to sell it to. Everyone would tell you to develop your idea/product/service first. I’m here to tell you that doing that is completely WRONG.

